Here's what it takes to get this thing out of your head and into the world and feel genuinely excited to sell it
You know what you want: to build this next thing AND feel so sold on its value that you feel GREAT as you let it meet the world
These are the three steps we go through again and again during our coaching series to make that your reality:
1. Let desire lead
If you’re not lit up by what you’re offering, and if your nervous system isn’t on board, no amount of strategy will save it. That's why we always start with what turns you on and feels like home in your body — then we build the scaffolding to hold it.
This is where we get clear on:
What you're actually building (not what you think you "should" offer)
How the pieces fit together
What version of this next chapter makes you feel most alive
2. Back your brilliance with strategy that fits
Too often, strategy is applied like a general anaesthetic:
“Here, this’ll handle everything. 💉
ZONK
Next minute, you feel utterly disconnected from what made you feel alive about your work in the first place.
But strategy’s job isn’t to tame your work. It’s to make selling it feel easy, obvious and done.
That's why every piece of strategy we create is built to support your unique energy and how you want to show up.
Whether you're launching a digital product, repositioning an offer, or finally putting your work out into the world in a bigger way — you'll have the strategic clarity to make it land without losing any of its magic.
3. Rewire your defaults
If marketing feels heavy, confusing or slightly fake, it’s likely because internalised beliefs about self-expression, selling, and money are running the show (beliefs that were never really yours.)
Throughout our coaching, we identify and rewire those thought patterns at the root, so you can express yourself how you actually want to while keeping your self-worth untouched. This is when selling feels more light, congruent and enjoyable than ever before.
It’s also the deepest work we do together — and it's what makes everything else sustainable.
From here, your relationship to your offer, your clients, and yourself recalibrates, and everything clicks into place.
3 x monthly payments
$1667 USD
One-time payment
$5000 USD
3 x monthly payments
$1667 USD
One-time payment
$5000 USD
9 x 50-minute coaching sessions
We’ll meet three times each month for three months. These sessions are where
>> big realisations drop
>> decisions get made
>> we make sure you’re building in a way that feels expansive and alive.
This isn't ‘just’ coaching about your marketing or offers.
Every session is designed to dissolve the unconscious patterns keeping you small, second-guessing yourself, and tying your worth to your business.
Bespoke-AF delight-based challenges
You know what’s fun? Gamifying the growth you’ve set your sights on WITHOUT frying your nervous system.
So throughout our time together I’ll be sharing playful challenges (think: bingo cards, virtual advent calendars) that are hyper-personalised to your goals, your bandwidth, and what actually excites you.
Unlimited between-call support
You don’t need another three-week spiral over a sales page or how to get started on that email you want to send. I’m here to support you with that!
Sales emails, landing pages, half-baked ideas — I’ll weigh in with feedback you can actually use, and serve up the specific-to-you questions/prompts that’ll give you the ‘lightning in a jar’ moment to go ahead and just write.
Whenever you tag me or send something my way, I’ll get back to you within two workdays with an email, Loom video or Google Doc comments.
Sometimes I'll share sharper angles.
Sometimes I’ll ask you some gold-mining questions.
Sometimes it’ll simply be ye olde all-caps “THIS IS SO GOOOD”.
I love this feature of working with you because I know reading the label on your own jam jar is damn near impossible. I see the whole you — your brain, your brilliance, your nuance — and help you bring that forward, without watering it down or second-guessing every word.
Click any of the purple buttons on this page and select a day and time that could work for you every session — this becomes our regular slot. Then, fill out the 7-question application form.
You'll receive a reply from me within 2 Australian business days.
If it's a yes for both of us, the time you selected becomes our standing appointment. I'll send you the simple Ts & Cs and payment link — once complete, you'll receive calendar invites for all our sessions 🥳
3 x monthly payments
$1667 USD
One-time payment
$5000 USD
How do I know I'd (likely!) be a good fit? I don't want to waste your time or mine.
You're likely a great fit if you're already an excellent coach and a strong communicator in general — but when it comes to marketing and selling your own work, something shifts. It stops feeling natural. You get in your head, second-guess yourself, or find yourself watering things down. You forget the value of your work and who it actually stands to serve.
You know something's shifting in your business, but translating that into a clear offer — and then talking about it — feels clunky and heavy.
If that sounds like you, and you're ready to do the deeper work (rather than just looking for a template or quick-fix strategy), then we'll likely be a superb match.
This works best when you're open to partnership — meaning you're coachable, curious, and want someone to help you think through your positioning, expression, and default beliefs, not just hand you the words
What if my nervous system freaks out mid-process?
This isn't a "here's the strategy, good luck pushing through" container.
When (not if) your nervous system freaks out, that's the perfect opportunity to create some lasting change. (Your nervous system will naturally pipe up even when it comes to aligned change. That's what it’s wired to do.)
I use a mix of causal coaching, somatic tools, and hypnosis to get underneath the freakout(which most likely manifests as avoidance) and actually shift what's driving it. We don't push through. We rewire.
A lot of the testimonials here are launch related — is it ok if I want your support for stuff outside of launches?
Yes, siree!
Launches show up heavily in the testimonials because they're high-stakes moments where pressure usually shows up — and when the work lands, the results are visible and immediate.
But the underlying shifts (getting genuinely sold on your offer, trusting its value, showing up without the mental gymnastics) apply to everything else you're doing in your business.
I work with clients on all kinds of things: repositioning offers that no longer fit, writing sales pages that actually sound like you, showing up more consistently without battling yourself, and building your business so people can easily find and pay you even when you're not trading your time and energy for results.
What's the difference between this and Distil Your Brilliance?
Distil Your Brilliance is a 1-2 week intensive for when you know what you're offering and you need help getting the words right — you'll walk away with a sales page and the confidence to sell it.
Own Your Brilliance is for when there's more to figure out — a bigger transition, multiple moving pieces, or a next chapter that's still taking shape. We work together over three months to shape what you're building, find the language for it, AND rewire your relationship to selling along the way.
I love the sound of this so much, but I just don't know if it's the right time. Is this always on offer?
I only work with limited private clients at a time, at certain times in the year, so it's not always available.
What happens once I click the apply now button?
You'll be whisked to a page to select a time/day for our regular sessions and submit a 7-question application form — you’ll get a personal reply from me within 2 Australian business days.
If it's a yes for both of us, the call you booked will serve as our first coaching session and I'll send you the simple Ts & Cs and payment link. Once that's complete, you'll receive calendar invites for all your other sessions.
I’ve got another question that’s not answered here